Top Health and Fitness Apps on Android in New Zealand Q1 2024

In Q1 2024, the top health and fitness apps on Android in New Zealand demonstrated varying trends in weekly downloads, revenue, and active users. Here’s a closer look at the performance of MyFitnessPal: Calorie Counter, Strava: Run, Bike, Hike, Fitbit, Flo Period & Pregnancy Tracker, and Headspace: Meditation & Sleep.

MyFitnessPal: Calorie Counter experienced fluctuations in both weekly revenue and downloads. Revenue peaked at around $4.8K in early February before declining to approximately $3.5K by the end of March. Downloads showed a downward trend, starting at 797 in the first week of January and dropping to 437 by the last week of March. Active users also saw a decrease, from 12.7K in early January to 9.2K by the end of the quarter.

Strava: Run, Bike, Hike had a notable increase in revenue, rising to $5.2K in mid-March from $2.7K in late January. Downloads were relatively stable, with a slight peak of 999 in late January before settling around 564 towards the end of March. The app maintained a strong user base, with active users averaging around 20K throughout the quarter.

Fitbit showed consistent performance in revenue and active users. Weekly revenue ranged between $3K and $4.5K, peaking in mid-January. Downloads saw a minor decline from 684 in early January to 446 by the end of March. Active users remained steady, averaging around 26K throughout the quarter.

Flo Period & Pregnancy Tracker saw a gradual increase in revenue, peaking at $3.3K in mid-March. Downloads were stable, with a slight increase from 552 in early January to 653 in mid-February before settling around 497 by the end of March. Active users fluctuated slightly, averaging around 22K throughout the quarter.

Headspace: Meditation & Sleep experienced an upward trend in revenue, reaching $2.4K in the last week of March. Downloads saw significant growth, from 114 in early January to 480 in early March. Active users peaked at 1.9K in late February before settling around 1.4K by the end of the quarter.

These insights provide a snapshot of the performance of the top health and fitness apps on Android in New Zealand during Q1 2024. For more detailed data and analysis, visit Sensor Tower.